DemandGen Radio

#241 The Future is Here: Marketing in the Metaverse

March 23, 2022

In the early nineties a little thing called the internet changed the world as we knew it. Now, another technology is disrupting the way we work, play, and interact with each other.

In this episode, David interviews Jamie Gier, Chief Marketing Officer at Ceros. Jamie shares her experience with virtual reality and how she thinks it can impact the modern marketer.

Listen as David and Jamie discuss:

  • What marketers can do today to prepare for the Metaverse.
  • The social dilemmas of escaping reality.
  • Why marketers should start exploring this new channel.
  • How the Metaverse could compliment traditional marketing channels.

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